Real Launches. Real Stories. Real Results.
This limited podcast series pulls back the curtain on what it actually takes to build launch strategies that feel good, work better, and evolve with you.
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You’ve heard enough about six-figure launches, webinar blueprints & one-size-fits-all funnels. Now it’s time for something real. Launch Style Stories is a candid, behind-the-scenes limited series hosted by Tracie Patterson, offer strategist and creator of Your Launch Style™. Each episode features raw, insightful conversations with entrepreneurs who’ve redefined launching on their terms—and finally made it profitable, sustainable & personal.
Natalie’s Laid-Back, Relationship-First Launch Style
Natalie has built an entire business helping coaches and online experts become the first-choice name in their niche by landing guest spots on the podcasts their future clients already love. And in this episode, she’s breaking down how she launches different offers in different ways, ensuring that each one fits both her business and her energy.
The One Shift That Made Launching Fun Again with Caryn Gillen
Launching is a wild ride, and no one knows that better than Caryn Gillen. With 15 years in the online space and a lifetime surrounded by family businesses, Caryn has experimented with just about every launch strategy out there. From exhausting five-day challenges to rethinking live launches, Caryn opens up about how human design helped her discover a launch strategy that finally felt good.
Unfiltered Interview: Rethinking How Launching Works for You
For this special episode of Launch Style Stories, we’re flipping the script! I’ve been guiding you through different launch stories, helping you see what works, what doesn’t, and how launching isn’t one-size-fits-all. But today? We’re getting into my launch journey—where it all started, what I’ve learned the hard way, and why I created Your Launch Style.
Frenchie's Real Talk on Ditching the “Perfect” Launch Plan
What if launching didn’t have to feel like an all-consuming, high-stakes gamble? In this episode, I sit down with business strategist and advisor Frenchie Ferenczi to talk about launching in a way that actually makes sense for your business—without the overwhelm, burnout, or rigid blueprints.
Inside Paul Pruitt’s Launch Evolution
What if launching didn’t have to feel like an energy-draining performance?
That’s exactly what Paul Pruitt and I got into in this conversation—one that spans industries, income levels, and entrepreneurial seasons. Paul shares what it actually looks like to evolve your launch and sales strategy over time—and why copying what worked for someone else isn’t the move.
The truth about this launch… and it changed everything
What happens when the thing you’ve done a hundred times… suddenly stops working?
When your plan makes perfect sense, but you can’t move forward with it?
That’s what this final episode of the Launch Style Stories series is all about. I’m pulling back the curtain—not on someone else’s launch, but on mine. This is the one that took the longest. The one that broke things open. The one that recalibrated everything about how I coach, launch, and lead.
What Launch Style Stories Is Really About
This series was born from a conversation I kept having over and over in 2023 & 2024:
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"I followed the strategy. I did everything right. So why did my launch still feel off?"
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The truth is, traditional launch formulas haven’t evolved fast enough.
The online business world has. So have you.
Whether your launches have been burnout-inducing, financially unpredictable, or just flat-out confusing—this series shows you what’s possible when you stop forcing strategies that don’t fit.
These stories reveal how to build launches that work with you, not against you—and they’ll shift the way you approach selling in 2025 & beyond.
Creator’s Note
You didn't take the leap into your own business to be bullied into using gross tactics or to be talked down to and confused to the point of daily overwhelm and frustration.
I'm here to demystify business, help you craft Your Own Style, and pull back the curtain on building a sustainable business you can be proud of and grow with.
And that includes creating a Launch style that moves with you, not against you.
Launching isn’t just about strategy—it’s about energy, alignment, and knowing what works for you. I help seasoned entrepreneurs break free from launch extremes and create sustainable sales strategies that work long-term.
"I can’t wait to share these launch breakthroughs with you—this event is your first step toward effortless, repeatable sales.”
Ready to Build a Launch That Fits You?
Launch Style Stories is just the beginning. If you’re ready to stop guessing, stop contorting, and start launching in a way that actually works for you—Your Launch Style™ is where the real transformation begins.
The Launch Swap System™
AI-supported launch asset generation
Live coaching & personalized strategy mapping
What Listeners Are Taking Away
“I took two full pages of notes from just one episode.”
“I’ve already come up with two new launch ideas just from listening.”
